Company Principal

principal2David Heaslip,President

David Heaslip brings over 20 years of experience in senior marketing, business development and business strategy positions with industrial product and service companies, together with over 20 years providing professional advisory and consulting services to industry.

In late 1994, he established HEASLIP ASSOCIATES consultants in business success strategy.

David Heaslip is a recognized expert in leadership practices and strategic process and is retained for his expertise and skill as an advisor, consultant and coach to company leaders and their teams ... helping to develop clear, pragmatic business strategy and plans that produce significant "real" results. Having earned a reputation for creating breakthrough leadership development for professionals, managers, and executives, he is a sought after “facilitator extraordinaire”. David has worked extensively with client organizations throughout North America … from large corporations to smaller entrepreneurial companies … designing, leading and facilitating elements of business strategic leadership and planning process, and conducting strategic consulting assignments. 


Advanced Design & Manufacturing Institute, Toronto, ON                            2000 - 2015

Executive Director

Under contract to Heaslip Associates, developed and directed operation of the Advanced Design & Manufacturing Institute (ADMI), an award-winning, part-time, modular-format Master of Engineering degree program created to provide enhanced skills in engineering design, manufacturing processes and business management to working engineers. A unique partnership of four leading Ontario universities: Toronto, McMaster, Queen’s and Western Ontario.

▫D  Directed the ADMI M.Eng. program from a green-field start-up through 15 years of successful operation to eventual program wind-down in fall 2015. ADMI graduated over 250 engineers with the Master of Engineering degree.

ORTECH Corporation, Mississauga, ON                                                      1987-1995
Vice President Corporate Marketing

Led the overall marketing and business development function for one of Canada’s leading contract research & development and applied technology service organizations providing Canadian and international clients with services in product and process development, technology consulting and problem-solving, quality assurance and compliance testing/analysis; focus on engineering, materials and environmental technologies.

previous positions:
AMAG Inc., Missussauga, ON                             Executive Vice President & COO (interim)

W.R. Grace & Co. of Canada Ltd., Ajax, ON          Manager, Marketing and Business Development

Genstar Structures Ltd., Calgary, AB                  Director, Market Planning

Quasar Systems Ltd. (Cognos), Ottawa, ON         Senior Management Consultant

ADGA Consulting Group, Ottawa, ON                   Director, Management Consulting Division

Ministry of Transport, Ottawa, ON                      Management Consultant

Ministry of Transport, Ottawa, ON                      Strategic Planning System Project, team member

boards of directors:

Director, The Institute of Southern Georgian Bay            2015-present

Chair, strategic advisory board, Bayalink Technologies     2008-2010

Director, Woodstock Hydro Holdings Inc.                       2001-2006

Chair and director, Woodstock InfoEnergy Inc.               2001-2006

Director, Planning Forum (Strategic Leadership Forum)     1996-1999



Bachelor of Environmental Studies – University of Waterloo

other interests:
- extensive travel throughout North America and abroad
- active in various sports and outdoor activities
- music